Welcome to the Official Site of Dr. Patrick Carter
Empowering Education | Media | Cybersecurity | Business Strategy
I am passionate about empowering students to succeed in the digital age by sharing my knowledge of media, communication, business, and cybersecurity.
Key Areas of Expertise
Empowering Education | Media | Cybersecurity | Business Strategy
With a Doctorate in Business Administration and over two decades of teaching and consulting experience, I specialize in helping individuals and organizations excel in entrepreneurship, digital media, and cybersecurity. My passion is translating complex knowledge into practical strategies that lead to real-world success.
I’m always open to collaboration, consulting opportunities, and meaningful conversations. Feel free to reach out if you want to learn more or discuss how we can work together.
Consumer Response to Instrumental and Symbolic Website Messages
This study advanced the understanding of consumers’ attitudes toward Internet advertising and the effects of attitudes on a brand, attitudes toward a website, and behavioral intention. A lot of material from the dissertation is posted here.